What are the Findings?
Findings in the context of design refer to the results of research or evaluation conducted to gain insights into a particular aspect of a product, service, or experience. These findings can take many forms, including data, observations, user feedback, and expert opinions, and are used to inform design decisions and drive improvements.
Here are a few examples of findings in design:
- User research findings: This may include insights into user behaviours, needs, preferences, and pain points, gathered through surveys, interviews, or other forms of user research.
- Usability testing findings: These are the results of observing users interacting with a product or service, and may include insights into areas of difficulty or confusion, as well as positive experiences or features.
- Accessibility evaluation findings: These may include results of testing a product or service for accessibility compliance, and identifying areas where improvements can be made to make the product more inclusive.
- Business analysis findings: These may include insights into the market, competitors, or business goals, and are used to inform decisions around product features, pricing, and marketing strategies.
Overall, findings are an important aspect of the design process as they provide valuable information that can be used to guide design decisions, ensure that design solutions are effective, and drive improvements to products, services, and experiences.